I wanted to share with you 5 things that can easily help improve your business right now because it’s important to still do the things you can right?
It’s been a minute since all this pandemic stuff really started to hit home and there’s still so much noise about what to expect in these ‘unprecedented times’. Lots of should, clouds and woulds and it can be overwhelming.
I got you!
That’s right, the most important thing you can be doing for your business right now is actually the most important thing you could be doing for yourself on a personal level too. This is a great time to look after your physical and mental health in ways that you feel are too difficult when you’re running around all over the place. So make sure you are getting good sleep, good nutrition (with some treats in there too of course) and staying well hydrated.
- If you can get away with not setting an alarm don’t
- Linger in the bath or shower longer than normal
- Switch off your electronics a good 30 minutes to an hour before bed to give your brain a chance to rest
- Make sure you breathe. We actually only use a small amount of lung capacity when we breath and deep breathing (even just in for 4 out for 4, 4 or 5 times) will really make a difference. It’s good for anxiety, headaches, tension and energy
If your business is still functioning and you’ve not been furloughed then you will need this more than ever. Put YOU first and this will have a ripple effect and improve your business. It WILL thank you for it.
#2 Get Creative!
This is a great way to support yourself and your business right now. We all know consistency and visibility rely on content so change up your routine a bit and batch create a shed load of content in your preferred format. Today this blog post is one of at least 8-10 that I intend to write. I will also then check through for snippets I can use on instagram posts and my intention is to also record a version of this too so that I have an audio I can send to my email list. Not on the list? Then Subscribe!
When you do this you can take some of the pressure off you by not being on the content creation wheel every week, it enables you to find more time and it also means that the people who are interested in what you do can see you consistently showing up for free for them. Staying in the forefront of peoples minds will serve you well.
#3 Fill your mind with things for pleasure and it will Improve Your Business
Yes I advocate learning, training etc (see point 4!), but I also think it’s important to spend time taking in other interesting things. It’s so easy to unintentionally repeat the message of your mentors, peers and ‘competition’ when you’re creating your own content because all of us spend so much time watching what they’re doing. It’s great to learn and be inspired but sometimes it hampers our vision and that then gets spread in the messages we are sharing in our content.
So read fiction or books written that don’t delve into your business or business at all. Watch movies that make you laugh or think but aren’t about building a business and follow some people on social media that have zero to do with your business but have inspiring accounts.
You’ll find this awakens your imagination and helps boost your own business creativity.
#4 Get better at what you do
Hone your expertise, learn that little extra that will help you and your business out and really use it in your business. Build on your existing skills, learn that new one that will take something in your business to the next level and really double down on becoming an expert in it.
None of us know everything there is to know, so learn and improve your business!
#5 Improve Your Business by spending time with the people that have invested in you.
I wholeheartedly believe that if people give you their email address, their follow and their comments then they are having a transactional experience with you. These guys and your paying clients are already miles ahead in the ‘know, like and trust’ mentality and that deserves your time. So,
- Talk to your email list, answer their questions, share tools and information that they will find useful
- Like, comment and share posts of your followers that resonate with you – engage, engage, engage – get to know them!
- Offer thoughtful insights to your existing clients and make sure you’re supporting them to the best of your ability. Make sure they feel valued.
This last point is one of my favourites, if you’ve been here for any length of time you’ll know that I encourage exceptional customer service and how it will improve your business. Exceptional service can take many forms. In fact, I wrote a blog post about it that you may find useful.
Don’t forget to Subscribe to my mailing list if you want to be the first to get more in depth tips and support from me. And, if you’re interested in working together then hit me up on my contact page.
Catch you later, Amy x