Privacy Policy

The Amy Johnson is committed to protecting your privacy and confidentiality. We take our responsibilities under Data Protection Act and GDPR very seriously and believe that this website complies with all UK laws for user privacy.

If you wish to find out further information about ICO (Information Commission Office) you can go to their website https://ico.org.uk

The Amy Johnson – The Website

The Amy Johnson does not sell, share or disclose to a third party or any personally identifiable information that may be collected at this website.

This website uses cookies to improve the users experience while visiting the website and there is a cookie control system that allows the user to allow or disallow the use of cookies on their device, ensuring compliance with recent legislation requiring explicit consent from users before leaving behind or reading files such as cookies on a users device.

Cookies are used as a way to track, store and save information about the users interaction and use of this website. This is to enable the website through its server to tailor and improve the users experience of using the website. Users can choose to adjust their settings should  they want to deny the use of or saving of any cookies to their hard drives.

This website does use tracking software to monitor its visitors this is within the WordPress system and may utilise Google Analytics. These use cookies to track visitor usage enabling us to see how you use the website by saving cookies to your hard drive. Google does not store, save or collect your personal information. Googles privacy policy is available here: https://google.com/privacy.html

Other cookies may be stored to your devices hard drive by external vendors when this website uses referral programs, sponsored links or adverts. Such cookies are used for conversion and referral tracking and typically expire after 30 days, though some may take longer. No personal information is stored, saved or collected.


There may be links to and from other websites. This privacy policy only applies to this website www.theamyjohnson.com and does not apply to any other websites that may be linked to or from. It is the users responsibility to read the privacy policy on any other websites that may be linked to to find out how it manages your information. This website and its owner cannot be held liable for any damages or implications caused by visiting any external links.


If a user emails this website in order to contact the owner they do so at their own discretion. Every effort to abide by the Data Protection Act 2018 is made. This means that whilst users contacting this website do so at their own risk, The Amy Johnson does ensure your personal information is kept private and only stored until it has no use. All efforts are taken to reduce any risk however, transmitting any information via the internet is not guaranteed to be 100% secure and as such users do so at their own risk.

This website does collect your contact enquiries and any emails and other information a user may submit in order to assist the user with their enquiries related to products, services offered. Your details are not passed on to any third parties.

Email Newsletter and Associated Marketing

This website does operate an email newsletter program. The service used is Mailchimp and it is used as a way to communicate with subscribers about products and services provided by this website. Users choose to subscribe to this newsletter and it’s associated email marketing through an automated process that is made clear at subscription. Users do this at their own discretion, manual additions to this email list is done so with the written permission of the user. This is done so in relation to GDPR and all details are held in compliance with this. Data is saved using the Mailchimp database system to provide analytics to refine the activity of email campaigns, this includes but isn’t limited to the opening of emails, dates and frequency of activities.

In compliance with the UK Spam Laws, users have the opportunity to unsubscribe from this list at any time. This option is available in the footer of every email campaign.

Adverts and sponsored  content/links

At times this website may contain sponsored content and advertising with associated links to the products or services being sponsored and advertised. Clicking on these links will take the user to the advertiser/sponsors own website which may use cookies to track the referral. Users are responsible for checking the privacy policy of the advertisers and sponsors, this website is not liable for any damages incurred following these links. It will be made clear whether this content is an advert or sponsored.

Social Media

Any actions taken through external social media platforms that this website and its owner participate on are custom to the terms and conditions as well as the privacy policies held with each social media platform respectively. This relates to all actions including communication and engagement

Users are advised to use social media platforms wisely and communicate / engage upon them with due care and caution in regard to their own privacy and personal details. Neither this website nor its owners will ever ask for personal or sensitive information through social media platforms and encourage users wishing to discuss sensitive details to contact them through primary communication channels such as by telephone or email.

This website may use social sharing buttons which help share web content directly from web pages to the social media platform in question. Users are advised before using such social sharing buttons that they do so at their own discretion and note that the social media platform may track and save your request to share a web page respectively through your social media platform account.

This website and its owners through their social media platform accounts may share web links to relevant web pages. By default some social media platforms shorten lengthy urls [web addresses]

It is the users responsibility to take caution and use good judgement before clicking any shortened urls published on social media platforms by this website and its owner. Every effort is made to ensure only genuine urls are published however social media platforms have their own security and privacy policies which it is the users responsibility to read. These platforms are not 100% secure and have, in the past, been spammed and  this website and its owner cannot be held liable for any damages or implications caused by visiting any shortened links.